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Thank You for Arguing, Revised and Updated Edition

What Aristotle, Lincoln, and Homer Simpson Can Teach Us about the Art of Persuasion

Thank You for Arguing, Revised and Updated Edition( )
Author: Heinrichs, Jay
ISBN:978-0-385-34775-4
Publication Date:Aug 2013
Publisher:Crown/Archetype
Imprint:Three Rivers Press
Book Format:Paperback
List Price:USD $16.00
Book Description:

For when you really have to get your point across...              Thank You for Arguing is your master class in the art of persuasion, taught by professors ranging from Bart Simpson to Winston Churchill.   The time-tested secrets this book discloses include Cicero's three-step strategy for moving an audience to action--as well as Honest Abe's Shameless Trick of lowering an audience's expectations by pretending to be unpolished. But it's also...
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Book Details
Pages:432
Detailed Subjects: Language Arts & Disciplines / Rhetoric
Physical Dimensions (W X L X H):6.1 x 9.2 x 0.9 Inches
Book Weight:0.93 Pounds

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