Biografi Politik Tunku Abdul Rahman Putra |
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Author:
| Ramlah Adam, |
ISBN: | 978-983-62-8177-7 |
Publication Date: | Jan 2004 |
Publisher: | Dewan Bahasa Dan Pustaka
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Book Format: | Hardback |
List Price: | Contact Supplier contact
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Book Description:
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A new paradigm gives salespeople the tools to think and act more like successful marketers The art of selling has evolved tremendously over the last few years. Today’s hectic pace demands that sales professionals rethink their strategies and practices. They must attract, teach, convert, serve, and measure while developing an individual brand that stands for trust and expertise. Now the popular author of
Duct Tape...
More Description A new paradigm gives salespeople the tools to think and act more like successful marketers
The art of selling has evolved tremendously over the last few years. Today’s hectic pace demands that sales professionals rethink their strategies and practices. They must attract, teach, convert, serve, and measure while developing an individual brand that stands for trust and expertise.
Now the popular author of Duct Tape Marketing teaches sales professionals how to apply the tactics of traditional marketing to their daily work. In Duct Tape Selling, salespeople will learn how to develop a marketing-based system to dramatically increase their effectiveness, stand above their competitors, and add value to their customer relationships.
Jantsch flips the traditional business modelwhere marketers owned the message while sellers owned the relationshipson its head. These days, he argues, marketers must get better at relationships and sales must perfect the message and delivery.