Competition Demystified A Radically Simplified Approach to Business Strategy |
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| Author:
| Greenwald, Bruce C.
Kahn, Judd |
| ISBN: | 978-1-59184-180-7 |
| Publication Date: | Aug 2007 |
| Publisher: | Penguin Publishing Group
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| Imprint: | Portfolio |
| Book Format: | Paperback |
| List Price: | USD $20.00 |
Book Description:
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Over the last two decades, the conventional approach to business strategy has become frustratingly complex. Here is a new and simplified approach to strategy which cuts through the fog, by one of America's leading economists and business professors.
Over the last two decades, the conventional approach to business strategy has become frustratingly complex. Here is a new and simplified approach to strategy which cuts through the fog, by one of America's leading economists and business professors.