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Insights

33 Lessons Learned in Medical Device Marketing

Insights( )
General Editor: Perkins, Jennifer
Editor: Perkins, Jennifer
Illustrator: Park City Publishing,
CosmicDesign,
Prepared for Publication by: Park City Publishing,
Author: Walker, Timothy
ISBN:978-0-9976358-2-9
Publication Date:Jun 2018
Publisher:Life Catalyst Publishing
Book Format:Paperback
List Price:USD $23.88
Book Description:

INSIGHTS offers 33 lessons learned in my Medical Device Marketing career. Now that I am deep into my career it occurs to me that commercializing medical devices is difficult and is getting harder with every passing decade.When I started on this journey in 1980, I didn't know how good I had it.Everything I was doing was a first for me, and frankly, for those around me.There were no books with helpful hints, advice, warnings; I truly had tofigure it out as I went.Wouldn't it be nice if...
More Description

Book Details
Pages:122
Detailed Subjects: Business & Economics / General
Physical Dimensions (W X L X H):6.69 x 9.61 x 0.27 Inches
Book Weight:3 Pounds



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