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Marketing Channels
Infomercials and the Future of Televised Marketing
Marketing Channels
(
)
Author:
Evans, Craig R.
ISBN:
978-0-13-075151-5
Publication Date:
Jan 1994
Publisher:
Prentice Hall PTR
Book Format:
Hardback
List Price:
USD $22.95
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Book Details
Pages:
308
Detailed Subjects:
Business & Economics / Advertising & Promotion
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