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Organizations Don't Tweet, People Do

A Manager's Guide to the Social Web

Organizations Don't Tweet, People Do( )
Author: Semple, Euan
Foreword by: McAfee, Andrew
ISBN:978-1-119-95131-5
Publication Date:Dec 2011
Publisher:John Wiley & Sons, Incorporated
Book Format:Digital download
List Price:Contact Supplier contact Contact Supplier contact
Book Description:

Practical advice for managers on how the Web and social media can help them to do their jobs better

Today's managers are faced with an increasing use of the Web and social platforms by their staff, their customers, and their competitors, but most aren't sure quite what to do about it or how it all relates to them. Organizations Don't Tweet, People Do provides managers in all sorts of organizations, from governments to multinationals, with practical advice, insight and...
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Book Details
Pages:288
Detailed Subjects: Computers / Internet / Social Media
Business & Economics / Management
Physical Dimensions (W X L X H):5.265 x 8.424 x 0.585 Inches
Book Weight:1.5 Pounds



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