Strategic Management in Information Technology |
|
| Author:
| Yoffie, David B. |
| ISBN: | 978-0-13-098559-0 |
| Publication Date: | Dec 1993 |
| Publisher: | Prentice Hall PTR
|
| Imprint: | Prentice Hall |
| Book Format: | Paperback |
| List Price: | USD $170.80 |
Book Description:
|
Learn how Intel, Microsoft, Motorola, Apple plus several other technology companies achieved their success. This book contains 22 cases on how the top information technology companies formulate strategy.
Learn how Intel, Microsoft, Motorola, Apple plus several other technology companies achieved their success. This book contains 22 cases on how the top information technology companies formulate strategy.