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The Competitive Edge

Advanced Marketing for Dietetics Professionals

The Competitive Edge( )
Author: King, Kathy
ISBN:978-0-7817-9896-9
Publication Date:Feb 2009
Publisher:Lippincott Williams & Wilkins
Book Format:Paperback
List Price:USD $58.99
Book Description:

The Third Edition of The Competitive Edge, edited and co-written by noted marketer Kathy King, provides essential information to help dieticians prepare for the future. More than 45 noted practitioners have contributed their expertise, giving dietetics professionals information, strategies, and tools to achieve professional success. This new edition is totally updated with new trends chapters, plus new chapters on customer service, marketing food and food services,...
More Description

Book Details
Pages:400
Detailed Subjects: Medical / Nutrition
Business & Economics / Office Management
Physical Dimensions (W X L X H):8.38 x 10.88 Inches
Book Weight:1.298 Pounds



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