| The First-Year CMO Leading CMOs on Understanding the Company, Evaluating Current Campaigns, and Instituting Best Practices | | | Compiled by:
| Aspatore Books Staff, | | ISBN: | 978-0-314-98712-9 | | Publication Date: | Apr 2008 | | Publisher: | Aspatore Books
| | Book Format: | Paperback | | List Price: | USD $65.00 |
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