The Jericho Principle How Companies Use Strategic Collaboration to Find New Sources of Value |
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| Author:
| Welborn, Ralph
Kasten, Vincent A.
Kasten, Vince |
| Foreword by:
| Ballmer, Steve |
| ISBN: | 978-0-471-32772-1 |
| Publication Date: | Apr 2003 |
| Publisher: | John Wiley & Sons, Incorporated
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| Imprint: | Wiley |
| Book Format: | Hardback |
| List Price: | USD $29.95 |
Book Description:
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The Jericho Principle answers key questions about the effectiveness of organizational collaboration. It breaks down collaborative models to find the most effective and efficient ones and helps managers understand and launch strategic partnerships and alliances.
The Jericho Principle answers key questions about the effectiveness of organizational collaboration. It breaks down collaborative models to find the most effective and efficient ones and helps managers understand and launch strategic partnerships and alliances.