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The Search

How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture

The Search( )
Author: Battelle, John
Publication Date:Oct 2006
Publisher:Penguin Publishing Group
Book Format:Paperback
List Price:USD $17.00
Book Description:

What does the world want? According to John Battelle, a company that answers that question--in all its shades of meaning--can unlock the most intractable riddles of business and arguably of human culture itself. And for the past few years, that's exactly what Google has been doing.


But The Search offers much more than the inside story of Google's triumph. It's a big-picture book about the past, present, and future of search technology and the enormous impact...
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Book Details
Detailed Subjects: Computers / Social Aspects
Computers / Internet / General
Computers / Web / Search Engines
Business & Economics / Industries / Computers & Information Technology
Physical Dimensions (W X L X H):5.5 x 8.4 x 0.9 Inches
Book Weight:0.675 Pounds

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