War of Words Abraham Lincoln and the Civil War Press |
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| Author:
| Maihafer, Harry J. |
| ISBN: | 978-1-57488-527-9 |
| Publication Date: | Jan 2003 |
| Publisher: | Potomac Books, Incorporated
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| Book Format: | Paperback |
| List Price: | USD $19.95 |
Book Description:
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Although the concept of public relations and ""spin"" had not yet been defined during the American Civil War, Abraham Lincoln steered the Union through the perils of war by skilfully playing his own version of the PR game. In War of Words, historian Harry J. Maihafer adds a valuable new interpretation to the literature on one of America's most revered leaders.
Although the concept of public relations and ""spin"" had not yet been defined during the American Civil War, Abraham Lincoln steered the Union through the perils of war by skilfully playing his own version of the PR game. In War of Words, historian Harry J. Maihafer adds a valuable new interpretation to the literature on one of America's most revered leaders.