Wie Crisis Leadership, Planning for the Unthinkable, International Edition |
|
Author:
| Mitroff, |
ISBN: | 978-0-471-45210-2 |
Publication Date: | Jan 2003 |
Publisher: | John Wiley & Sons, Incorporated
|
Imprint: | Wiley |
Book Format: | Paperback |
List Price: | USD $38.95 |
Book Description:
|
IT SHOULDN'T TAKE A CRISIS TO CREATE A LEADERFrom product defects to environmental disasters_almost every day a new corporate crisis hits the headlines. In the majority of cases the results are disastrous: costly and time-consuming efforts to establish a positive public image can be wiped out in seconds. The inadequate, and often damaging, response of American business to such adversity proves that we don't need better crisis management_we need crisis leadership.Ian Mitroff offers a...
More DescriptionIT SHOULDN'T TAKE A CRISIS TO CREATE A LEADERFrom product defects to environmental disasters_almost every day a new corporate crisis hits the headlines. In the majority of cases the results are disastrous: costly and time-consuming efforts to establish a positive public image can be wiped out in seconds. The inadequate, and often damaging, response of American business to such adversity proves that we don't need better crisis management_we need crisis leadership.Ian Mitroff offers a new proactive approach that focuses on doing everything humanly possible to prevent crisis before they happen, rather than merely putting the best possible spin on the aftermath. In easy-to-read, accessible language, Mitroff presents the critical, key lessons that will help managers lead the organization through a major crisis.HighlightsFocuses on the multitude of factors and forces that you need to consider to implement effective, proactive leadership.Shows how various corporate functions_such as l egal, security, manufacturing, finance, and public affairs_work together to respond to crisis and minimize their occurrence and impact on the organization.Offers a truly integrated and systematic approach based on a combination of models, including a comprehensive look at what happens before, during, and after a crisis.Discusses the extreme importance of Emotional IQ in handling of, responding to, and preparing for any crisis.Reports on the latest findings from new national surveys.