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Megamedia Shakeout

The Inside Story of the Leaders and the Losers in the Exploding Communications Industry

Megamedia Shakeout( )
Author: Maney, Kevin
ISBN:978-0-471-10719-4
Publication Date:Apr 1995
Publisher:John Wiley & Sons, Incorporated
Imprint:Wiley
Book Format:Hardback
List Price:USD $24.95
Book Description:

A tale of big ideas . . . big egos . . . and the billions to be won or lost in the exploding communications industry

"An exciting, well-written, fast paced book on a fascinating topic. It is down to earth, realistic, and important. Kevin Maney artfully demystifies the explosion of new technologies and businesses that are radically changing the way we live, work, and play."--James C. Collins coauthor of Built to Last

"Mandatory reading for all who wish to know the key media...
More Description

Book Details
Pages:368
Detailed Subjects: Social Science / Media Studies
Business & Economics / International / General
Physical Dimensions (W X L X H):6.341 x 9.313 x 1.287 Inches
Book Weight:1.65 Pounds



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