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Content Marketing for Nonprofits - a book by Leroux Miller, Kivi

Content Marketing for Nonprofits

A Communications Map for Engaging Your Community, Becoming a Favorite Cause, and Raising More Money

Content Marketing for Nonprofits( )
Author: Leroux Miller, Kivi
Series title:The Jossey-Bass Nonprofit Guidebook Ser.
Publication Date:Aug 2013
Publisher:John Wiley & Sons, Incorporated
Book Format:Ebook
List Price:Contact Supplier contact
Book Description:

Nonprofits are communicating more often and in more ways than ever before . . .but is anyone paying attention?

In her follow-up to The Nonprofit Marketing Guide: High-Impact, Low-Cost Ways to Build Support for Your Good Cause, Kivi Leroux Miller shows you how to design and implement a content marketing strategy that will attract people to your cause, rather than begging for their attention or interrupting them with your communications. Youll learn how to plan, create, share,...
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