David J Reibstein

David J Reibstein is the author of "Marketing Metrics", "Wharton on Dynamic Competitive Strategy", "Key Marketing Metrics: the 50 Metrics Every Manager Needs to Know" and "Marketing Metrics and Financial Performance".

Books by David J Reibstein

Wharton on Dynami...
Day George S.
Paperback: $29.95

Wharton on Dynami...
Day George S.
Hardback: $70.00

Wharton on Dynami...
Day George S.
Digital download:

Key Marketing Met...
Farris, Paul W.
Electronic book text: $44.40