Dominique M Hanssens

Dominique M Hanssens is the author of "Market Response Models: Econometric and Time Series Analysis", "Market Response Models", "Long-Term Impact of Marketing" and "Foundations and Trends: Customer Equity: Measurement, Management and Research Opportunities".

Books by Dominique M Hanssens

Long-Term Impact ...
Hanssens, Dominique...
Hardback:

Market Response M...
Hanssens, Dominique...
Paperback: $329.99

Market Response M...
Hanssens, Dominique...
Paperback: $139.99

Handbook of Marke...
Mizik Natalie
Hardback: $327.00