Building Design Strategy Using Design to Achieve Key Business Objectives |
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| Author:
| Lockwood, Thomas
Walton, Thomas |
| ISBN: | 978-1-58115-653-9 |
| Publication Date: | Jan 1999 |
| Publisher: | Skyhorse Publishing Company, Incorporated
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| Book Format: | Paperback |
| List Price: | AUD $44.99 |
Book Description:
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Features essays on how to create and maintain a successful corporate design strategy. This volume helps readers discover first-hand accounts covering the entire range of design strategy issues, including: developing strategies from discovery to delivery; using design to convey new ideas and perceptions; and more.
Features essays on how to create and maintain a successful corporate design strategy. This volume helps readers discover first-hand accounts covering the entire range of design strategy issues, including: developing strategies from discovery to delivery; using design to convey new ideas and perceptions; and more.