Building Strategic Capabilities in Emerging Markets |
|
| Editor:
| Cuervo-Cazurra, Alvaro
Newburry, William
Park, Seung-ho |
| ISBN: | 978-1-108-46425-3 |
| Publication Date: | Oct 2020 |
| Publisher: | Cambridge University Press
|
| Book Format: | Paperback |
| List Price: | AUD $55.95 |
Book Description:
|
Firms in emerging markets are becoming leading global players despite operating in challenging home country environments, but little is known about how they build their capabilities. The authors provide actionable solutions for upgrading competitiveness to international levels and achieving multinational status.
Firms in emerging markets are becoming leading global players despite operating in challenging home country environments, but little is known about how they build their capabilities. The authors provide actionable solutions for upgrading competitiveness to international levels and achieving multinational status.