Building Strategy from the Middle Reconceptualizing Strategy Process |
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| Author:
| Floyd, Steven W.
Wooldridge, Bill |
| Series title: | Foundations for Organizational Science Ser. |
| ISBN: | 978-0-7619-0645-2 |
| Publication Date: | May 2000 |
| Publisher: | SAGE Publications, Incorporated
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| Book Format: | Paperback |
| List Price: | AUD $144.00 |
Book Description:
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This ground-breaking book reframes the perspective taken in most strategy research in two key ways: by describing organizational renewal from a middle-level perspective and by reconceptualizing the theoretical basis for strategy process research. Part I reviews the existing literature in the strategy process, including recent literature on strategic renewal. Part II builds the theoretical basis for a middle level perspective, focusing on knowledge development, social network...
More Description
This ground-breaking book reframes the perspective taken in most strategy research in two key ways: by describing organizational renewal from a middle-level perspective and by reconceptualizing the theoretical basis for strategy process research. Part I reviews the existing literature in the strategy process, including recent literature on strategic renewal. Part II builds the theoretical basis for a middle level perspective, focusing on knowledge development, social network analysis and organizational trust. Part III moves from synthesizing existing research toward the development of a model for conducting research from a middle-level perspective.