Business Planning A Comprehensive Framework and Process |
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Author:
| Truitt, Wesley B. |
ISBN: | 978-1-56720-475-9 |
Publication Date: | Jan 2001 |
Publisher: | ABC-CLIO, LLC
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Imprint: | Greenwood |
Book Format: | Hardback |
List Price: | AUD $141.95 |
Book Description:
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Provides a comprehensive guide to the entire planning and strategic positioning process, providing a step-by-step framework from mission statement through implementation and execution.
Provides a comprehensive guide to the entire planning and strategic positioning process, providing a step-by-step framework from mission statement through implementation and execution.