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Consumers

Consumers( )
Author: Arnould, Eric J.
Price, Linda
Zinkhan, George M.
Series title:The McGraw-Hill/Irwin Series in Marketing
ISBN:978-0-07-121426-1
Publication Date:Aug 2002
Publisher:McGraw-Hill Companies, The
Book Format:Paperback
List Price:AUD $192.95
Book Description:

Book Details
Pages:845
Detailed Subjects: Business & Economics / Consumer Behavior
Physical Dimensions (W X L X H):20.57 x 25.4 x 3.05 cm
Book Weight:1.547 Kilograms



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