Creating American Airways The Converging Histories of American Airlines and US Airways |
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Author:
| Reed, Ted Reed, Dan |
ISBN: | 978-0-7864-7783-8 |
Publication Date: | Oct 2014 |
Publisher: | McFarland & Company, Incorporated Publishers
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Book Format: | Paperback |
List Price: | AUD $49.00 |
Book Description:
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The 2013 merger of American Airlines and US Airways marked a major step in the consolidation of the US airline industry. A young management team that began plotting mergers a decade earlier designed a brilliant strategy to seize an industry prize. The airlines' histories and the inside story of the takeover is told by two veteran airline reporters.
The 2013 merger of American Airlines and US Airways marked a major step in the consolidation of the US airline industry. A young management team that began plotting mergers a decade earlier designed a brilliant strategy to seize an industry prize. The airlines' histories and the inside story of the takeover is told by two veteran airline reporters.