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Enchantment

The Art of Changing Hearts, Minds and Actions

Enchantment( )
Author: Kawasaki, Guy
ISBN:978-0-241-95365-5
Publication Date:Jun 2012
Publisher:Penguin Books, Limited
Book Format:Paperback
List Price:AUD $35.00
Book Description:

Book Details
Pages:240
Detailed Subjects: Psychology / General
Business & Economics / Marketing / General
Business & Economics / Management
Physical Dimensions (W X L X H):13 x 19.9 x 1.9 cm
Book Weight:0.234 Kilograms
Author Biography
Kawasaki, Guy. (Author)
Guy Kawasaki was born in Honolulu, Hawaii on August 30, 1954. He received a BA in psychology from Stanford University and an MBA from UCLA. He was the chief evangelist of Apple. He is the co-founder of Alltop.com and a founding partner at Garage Technology Ventures. His has written ten books including Enchantment, Reality Check, The Art of the Start, Rules for Revolutionaries, How to Drive Your Competition Crazy, Selling the Dream, and The Macintosh Way.

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