First Taste of Freedom A Cultural History of Bicycle Marketing in the United States |
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Author:
| Turpin, Robert |
Series title: | Sports and Entertainment Ser. |
ISBN: | 978-0-8156-3591-8 |
Publication Date: | Jun 2018 |
Publisher: | Syracuse University Press
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Book Format: | Paperback |
List Price: | AUD $40.00 |
Book Description:
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First introduced in the United States in the 1830s, the bicycle reached its height of popularity in the 1890s. Two decades later, ridership in the United States collapsed. Turpin chronicles the story of how the bicycle's image changed dramatically, shedding light on how American consumer patterns are shaped over time.
First introduced in the United States in the 1830s, the bicycle reached its height of popularity in the 1890s. Two decades later, ridership in the United States collapsed. Turpin chronicles the story of how the bicycle's image changed dramatically, shedding light on how American consumer patterns are shaped over time.