If You're in a Dogfight, Become a Cat! Strategies for Long-Term Growth |
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| Author:
| Sherman, Leonard |
| ISBN: | 978-0-231-17483-1 |
| Publication Date: | May 2020 |
| Publisher: | Columbia University Press
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| Imprint: | Columbia Business School Publishing |
| Book Format: | Paperback |
| List Price: | AUD $40.95 |
Book Description:
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Leonard Sherman draws on decades of experience in management consulting, venture capital, and teaching business strategy at Columbia Business School to share practical advice on two of the most vexing issues facing business executives: why is it so hard to achieve long-term profitable growth, and what can companies do to break away from the pack?
Leonard Sherman draws on decades of experience in management consulting, venture capital, and teaching business strategy at Columbia Business School to share practical advice on two of the most vexing issues facing business executives: why is it so hard to achieve long-term profitable growth, and what can companies do to break away from the pack?