Literary Advertising and the Shaping of British Romanticism |
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| Author:
| Mason, Nicholas |
| ISBN: | 978-1-4214-0998-6 |
| Publication Date: | Oct 2013 |
| Publisher: | Johns Hopkins University Press
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| Book Format: | Hardback |
| List Price: | AUD $120.00 |
Book Description:
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Literary Advertising and the Shaping of British Romanticism investigates the entwined histories of the advertising industry and the gradual commodification of literature over the course of the Romantic Century (17501850). In this well-written and detailed study, Nicholas Mason argues that the seemingly antagonistic arenas of marketing and ......
Literary Advertising and the Shaping of British Romanticism investigates the entwined histories of the advertising industry and the gradual commodification of literature over the course of the Romantic Century (17501850). In this well-written and detailed study, Nicholas Mason argues that the seemingly antagonistic arenas of marketing and ......