Making the Invisible Visible How Companies Win with the Right Information, People and IT |
|
| Author:
| Marchand, Donald A.
Kettinger, William J.
Rollins, John D. |
| ISBN: | 978-0-471-49609-0 |
| Publication Date: | Feb 2001 |
| Publisher: | John Wiley & Sons, Limited
|
| Book Format: | Hardback |
| List Price: | AUD $97.95 |
Book Description:
|
This book presents a new way of seeing the business value of information, people and IT as well as a way of measuring and managing these capabilities in order to improve business performance. Packed with real-world examples, the book presents the best and worst practices companies have implemented to address these issues.
This book presents a new way of seeing the business value of information, people and IT as well as a way of measuring and managing these capabilities in order to improve business performance. Packed with real-world examples, the book presents the best and worst practices companies have implemented to address these issues.