Marketing in the Digital World |
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| Author:
| Kapoor, Avinash |
| ISBN: | 978-1-948580-05-2 |
| Publication Date: | Dec 2020 |
| Publisher: | Business Expert Press
|
| Book Format: | Paperback |
| List Price: | AUD $54.95AUD $36.00 |
Book Description:
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The intelligent corporates are becoming data-driven and AI-powered enterprises to compete, differentiate, and successfully reach consumers. This book develops a critical understanding of the digital marketing landscape. The author explores and examines the various aspects of digital marketing process and their implications.
The intelligent corporates are becoming data-driven and AI-powered enterprises to compete, differentiate, and successfully reach consumers. This book develops a critical understanding of the digital marketing landscape. The author explores and examines the various aspects of digital marketing process and their implications.