Masters of Disaster The Ten Commandments of Damage Control |
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Author:
| Lehane, Christopher Fabiani, Mark Guttentag, Bill |
Editor:
| Witte, George |
ISBN: | 978-0-230-34180-7 |
Publication Date: | Dec 2012 |
Publisher: | Palgrave Macmillan
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Book Format: | Hardback |
List Price: | AUD $39.95 |
Book Description:
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PR gurus and top political advisors Mark Fabiani and Chris Lehane show PR professionals, brand managers and political operatives how to bullet-proof any marketing campaign - and clean up any crisis.
PR gurus and top political advisors Mark Fabiani and Chris Lehane show PR professionals, brand managers and political operatives how to bullet-proof any marketing campaign - and clean up any crisis.