Methodological and Statistical Concerns of the Experimental Behavioral Researcher A Special Double Issue of "Journal of Consumer Psychology" |
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Editor:
| Iacobucci, Dawn |
ISBN: | 978-0-8058-9735-7 |
Publication Date: | Jul 2007 |
Publisher: | Routledge
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Book Format: | Paperback |
List Price: | AUD $62.00 |
Book Description:
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This special issue poses anonymous questions, then provides the answers and a discussion of the issues by the expert who responded. The answers are not anonymous--partly to give credit to the experts and partly to encourage future communication and debate on whatever lingering controversies may arise. After a number of questions, the special issue concludes with a discussion by the guest editor that summarizes the answers and provides straightforward answers to questions that were not...
More DescriptionThis special issue poses anonymous questions, then provides the answers and a discussion of the issues by the expert who responded. The answers are not anonymous--partly to give credit to the experts and partly to encourage future communication and debate on whatever lingering controversies may arise. After a number of questions, the special issue concludes with a discussion by the guest editor that summarizes the answers and provides straightforward answers to questions that were not addressed by the experts.