Myths of PR All Publicity Is Good Publicity and Other Popular Misconceptions |
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| Author:
| Leigh, Rich |
| Series title: | Business Myths Ser. |
| ISBN: | 978-0-7494-7959-6 |
| Publication Date: | Apr 2017 |
| Publisher: | Kogan Page, Limited
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| Book Format: | Paperback |
| List Price: | AUD $39.99 |
Book Description:
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Explore some of the most widely-accepted myths that permeate PR with this fascinating examination of the industry.
Explore some of the most widely-accepted myths that permeate PR with this fascinating examination of the industry.