Neurogastronomy How the Brain Creates Flavor and Why It Matters |
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| Author:
| Shepherd, Gordon |
| Series title: | Emersion: Emergent Village Resources for Communities of Faith Ser. |
| ISBN: | 978-0-231-15911-1 |
| Publication Date: | Jul 2013 |
| Publisher: | Columbia University Press
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| Book Format: | Paperback |
| List Price: | AUD $31.95 |
Book Description:
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Leading neuroscientist Gordon M. Shepherd embarks on a paradigm-shifting trip through the "human brain flavor system," laying the foundations for a new scientific field: neurogastronomy. Challenging the belief that our sense of smell diminished during as humans evolved, Shepherd argues that this sense, which constitutes the main component of flavor, is far more powerful and essential than previously thought. Shepherd connects his research to trends in nutrition, dieting, obesity,...
More Description
Leading neuroscientist Gordon M. Shepherd embarks on a paradigm-shifting trip through the "human brain flavor system," laying the foundations for a new scientific field: neurogastronomy. Challenging the belief that our sense of smell diminished during as humans evolved, Shepherd argues that this sense, which constitutes the main component of flavor, is far more powerful and essential than previously thought. Shepherd connects his research to trends in nutrition, dieting, obesity, and the challenges that many face in eating healthily. He concludes with human perceptions of smell and flavor and their relationship to the neural basis of consciousness.