Power and Public Relations |
|
| Editor:
| Courtright, Jeffrey L.
Smudde, Peter M. |
| Series edited by:
| Kreps, Gary L. |
| Series title: | Hampton Press Communication Series: Communication and Social Organization Ser. |
| ISBN: | 978-1-57273-680-1 |
| Publication Date: | Dec 2006 |
| Publisher: | Hampton Press, Incorporated
|
| Book Format: | Hardback |
| List Price: | AUD $103.00 |
Book Description:
|
Explores how public relations' power is obtained, used and misused in terms of both process and outcomes. This book contains 10 case studies that provide examples of the breadth of perspectives and definitions of power.
Explores how public relations' power is obtained, used and misused in terms of both process and outcomes. This book contains 10 case studies that provide examples of the breadth of perspectives and definitions of power.