Renowned for its exuberant writing style, intriguing real life examples and cutting-edge research, this best-selling text is back with additional coverage of social psychology, emphasis on the practical applications of the discipline to students' lives, and engaging new 'psychomythology' features which pit science against commonly held beliefs.
Renowned for its exuberant writing style, intriguing real life examples and cutting-edge research, this best-selling text is back with additional coverage of social psychology, emphasis on the practical applications of the discipline to students' lives, and engaging new 'psychomythology' features which pit science against commonly held beliefs.