Show Sold Separately Promos, Spoilers, and Other Media Paratexts |
|
| Author:
| Gray, Jonathan |
| Series title: | Open Access Lib and HC Ser. |
| ISBN: | 978-0-8147-3194-9 |
| Publication Date: | Jan 2010 |
| Publisher: | New York University Press
|
| Book Format: | Hardback |
| List Price: | AUD $184.00 |
Book Description:
|
Thanks to an onslaught of information from print media, trailers, internet discussion, merchandising, podcasts, and guerrilla marketing, we generally know something about upcoming movies and TV shows well before they are even released or aired. This book examines the world of film and television that exists before and after the show.
Thanks to an onslaught of information from print media, trailers, internet discussion, merchandising, podcasts, and guerrilla marketing, we generally know something about upcoming movies and TV shows well before they are even released or aired. This book examines the world of film and television that exists before and after the show.