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Stop, Think, Go, Do

How Typography and Graphic Design Influence Behavior

Stop, Think, Go, Do( )
Author: Ilic, Mirko
Heller, Steven
ISBN:978-1-59253-766-2
Publication Date:May 2012
Publisher:Quarto Publishing Group USA
Imprint:Rockport Publishers
Book Format:Paperback
List Price:AUD $49.99
Book Description:

This revolutionary guide is not only the first to look at how typography in design creates a call to action, but it also explores type and image as language. Stop, Think, Go, Do is packed with arresting imagery from around the world that influences human behavior. Page after page, you'll find innovative messages that advocate, advise caution, educate, entertain, express, inform, play, and transform.

Book Details
Pages:224
Detailed Subjects: Design / Graphic Arts / Typography
Design / Graphic Arts / General
Design / Graphic Arts / Commercial & Corporate
Physical Dimensions (W X L X H):23.495 x 23.495 x 1.905 cm
Book Weight:0.836 Kilograms
Author Biography
Ilic, Mirko (Author)
Steven Heller is senior Art Director for the New York Times & author of over seventy books on art, culture, & design.

He lives in New York City.

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