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Strength Through Joy

Consumerism and Mass Tourism in the Third Reich

Strength Through Joy( )
Author: Baranowski, Shelley
ISBN:978-0-521-70599-8
Publication Date:May 2007
Publisher:Cambridge University Press
Book Format:Paperback
List Price:AUD $45.95
Book Description:

This book was the first on the Nazi leisure and tourism agency, Strength through Joy (KdF). KdF's low cost cultural events and, especially, mass tourism became the primary means by which the regime mitigated the tension between the investment in rearmament and German consumers' desire for a higher living standard.

Book Details
Pages:274
Detailed Subjects: Business & Economics / Economics / General
History / Europe / Germany
Business & Economics / Industries / Hospitality, Travel & Tourism
Physical Dimensions (W X L X H):15.2 x 22.9 x 1.6 cm
Book Weight:0.4 Kilograms



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