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Successful Product Development

Speeding from Opportunity to Profit

Successful Product Development( )
Author: Rosenau, Milton D.
ISBN:978-0-471-31532-2
Publication Date:Sep 1999
Publisher:John Wiley & Sons, Limited
Book Format:Hardback
List Price:AUD $183.95
Book Description:

A companion volume to the author′s bestselling PDMA Handbook of New Product Development, this newest work from Rosenau breaks down the entire process of product development into digestible parts, presented in a quick, concise, easy-to-follow format.

Book Details
Pages:168
Detailed Subjects: Business & Economics / Marketing / General
Physical Dimensions (W X L X H):16.1 x 24.85 x 1.58 cm
Book Weight:0.409 Kilograms



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