The Evolution and Social Impact of Video Game Economics |
|
| Editor:
| Hart, Casey B. |
| Contribution by:
| Hart, Casey B.
Chou, Hsuan-Yi
Cruea, Mark D.
Cuff, Steve
Kice, Brent
Liboriussen, Bjarke
O'Donnell, Casey
Svelch, Jan
Terry, Christopher
Wang, Shaojung Sharon
Whatman, Emma |
| Series title: | Studies in New Media Ser. |
| ISBN: | 978-1-4985-4341-5 |
| Publication Date: | Jul 2017 |
| Publisher: | Rowman & Littlefield Publishing Group, Incorporated
|
| Book Format: | Hardback |
| List Price: | AUD $212.00 |
Book Description:
|
This book examines how the video game industry's economic strategies have changed over the past decade (2006-2016) from a media effects and game design perspective. It also features discussions and analyses on the social impact of these changes and how consumers have reacted to evolving marketing and design strategies.
This book examines how the video game industry's economic strategies have changed over the past decade (2006-2016) from a media effects and game design perspective. It also features discussions and analyses on the social impact of these changes and how consumers have reacted to evolving marketing and design strategies.