The Ideas Companion Clever Copyrights, Tremendous Trademarks and Peerless Patents |
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Author:
| Acton, Johnny |
Series title: | A Think Book Ser. |
ISBN: | 978-1-86105-835-5 |
Publication Date: | Jul 2005 |
Publisher: | Pavilion Books
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Imprint: | Robson Books Limited |
Book Format: | Hardback |
List Price: | AUD $24.95 |
Book Description:
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Everyone is interested in new ideas. So much so, that there is an entire industry behind every invention, trademark, design, domain name and brand that we come across every day of our lives. It's been estimated that each one of us comes across 1500 trademarks every single day (and a staggering 30,000 when we go to the supermarket!).
Everyone is interested in new ideas. So much so, that there is an entire industry behind every invention, trademark, design, domain name and brand that we come across every day of our lives. It's been estimated that each one of us comes across 1500 trademarks every single day (and a staggering 30,000 when we go to the supermarket!).