The Magazines Handbook |
|
Author:
| McKay, Jenny |
Series title: | Media Practice Ser. |
ISBN: | 978-0-415-38426-1 |
Publication Date: | Nov 2005 |
Publisher: | Routledge
|
Book Format: | Hardback |
List Price: | AUD $184.00 |
Book Description:
|
The Magazines Handbook remains the comprehensive introduction to the magazine industry. Tracing the development of magazine publishing, McKay explores the business of magazines and the role of the magazine journalist.
The Magazines Handbook remains the comprehensive introduction to the magazine industry. Tracing the development of magazine publishing, McKay explores the business of magazines and the role of the magazine journalist.