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The Magazines Handbook

The Magazines Handbook( )
Author: McKay, Jenny
Series title:Media Practice Ser.
ISBN:978-0-415-38426-1
Publication Date:Nov 2005
Publisher:Routledge
Book Format:Hardback
List Price:AUD $184.00
Book Description:

The Magazines Handbook remains the comprehensive introduction to the magazine industry. Tracing the development of magazine publishing, McKay explores the business of magazines and the role of the magazine journalist.

Book Details
Pages:296
Detailed Subjects: Language Arts & Disciplines / Publishers & Publishing Industry
Business & Economics / Industries / Media & Communications
Physical Dimensions (W X L X H):15.9 x 24.2 x 2 cm
Book Weight:0.636 Kilograms



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