US Firms' Business Competence in the Taiwanese IT Industry |
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| Author:
| Chen, Pi-Chi
Kim, Young-Chan |
| Series title: | Understanding China Ser. |
| ISBN: | 978-3-319-32027-4 |
| Publication Date: | Jul 2016 |
| Publisher: | Springer
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| Book Format: | Hardback |
| List Price: | AUD $310.95 |
Book Description:
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This book offers an in-depth analysis of the roles and strategies of subsidiaries of American multinational companies (MNCs) in Taiwan's IT industry. Based on semi-structured interviews with 16 managing directors of the different foreign-owned subsidiaries and 100 functional unit managers, the authors investigate (1) the roles of functional units in evaluating strategy formulation and change in foreign subsidiaries; (2) the factors that determine strategy formulation and change in...
More Description
This book offers an in-depth analysis of the roles and strategies of subsidiaries of American multinational companies (MNCs) in Taiwan's IT industry. Based on semi-structured interviews with 16 managing directors of the different foreign-owned subsidiaries and 100 functional unit managers, the authors investigate (1) the roles of functional units in evaluating strategy formulation and change in foreign subsidiaries; (2) the factors that determine strategy formulation and change in foreign subsidiaries and their functional units; and (3) the linkages between cross-functional units. The research underscores the view that MNCs' strategies are composed of assorted heterogeneous elements.