Why People Cooperate The Role of Social Motivations |
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Author:
| Tyler, Tom R. |
ISBN: | 978-0-691-15800-6 |
Publication Date: | May 2013 |
Publisher: | Princeton University Press
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Book Format: | Paperback |
List Price: | AUD $47.99 |
Book Description:
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Any organization's success depends upon the voluntary cooperation of its members. But what motivates people to cooperate? In Why People Cooperate, Tom Tyler challenges the decades-old notion that individuals within groups are primarily motivated by their self-interest. Instead, he demonstrates that human behaviors are influenced by shared attitudes
Any organization's success depends upon the voluntary cooperation of its members. But what motivates people to cooperate? In Why People Cooperate, Tom Tyler challenges the decades-old notion that individuals within groups are primarily motivated by their self-interest. Instead, he demonstrates that human behaviors are influenced by shared attitudes