Fundamentals of Product Development |
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| Author:
| Mattson, Christopher
Sorensen, Carl |
| ISBN: | 978-1-4912-6805-6 |
| Publication Date: | Jul 2013 |
| Publisher: | CreateSpace Independent Publishing Platform
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| Book Format: | Paperback |
| List Price: | USD $27.50 |
Book Description:
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Provides a framework that helps both novice and experienced product designers effectively move a product from raw idea through initial marketing on to end of development. Encourages designers to develop processes that are optimal for their product, rather than using generic recommendations. Provides a mix of theory and practice, based on over three decades of combined experience with more than 500 development projects supervised.
Provides a framework that helps both novice and experienced product designers effectively move a product from raw idea through initial marketing on to end of development. Encourages designers to develop processes that are optimal for their product, rather than using generic recommendations. Provides a mix of theory and practice, based on over three decades of combined experience with more than 500 development projects supervised.