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Managing Innovation

Integrating Technological, Market and Organizational Change

Managing Innovation( )
Author: Tidd, Joe
Bessant, John
ISBN:978-1-118-36063-7
Publication Date:Jul 2013
Publisher:John Wiley & Sons, Incorporated
Book Format:Paperback
List Price:USD $77.50USD $99.95
Book Description:

Managing Innovation is an established, bestselling text for MBA, MSc and advanced undergraduate courses on innovation management, management of technology, new product development and entrepreneurship. It is also widely used by managers in both the services and manufacturing sectors.

Book Details
Pages:680
Detailed Subjects: Technology & Engineering / General
Business & Economics / Organizational Development
Physical Dimensions (W X L X H):7.371 x 9.672 x 1.053 Inches
Book Weight:0.002 Pounds

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