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Showmen, Sell It Hot!

Movies As Merchandise in Golden Era Hollywood

Showmen, Sell It Hot!( )
Author: McElwee, John
Publication Date:Jul 2013
Publisher:Paladin Communications
Book Format:Hardback
List Price:USD $44.95
Book Description:

A noted Hollywood historian takes a first-ever marketing look at the selling of classic motion pictures generated by Hollywood's fabled movie factories in this lush coffee-table retrospective. Movie buffs will enjoy seeing the effects of the Depression, censorship, world war, the Cold War, television, and the counter-culture movement on the changing tastes of moviegoers, and the way showmen...
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Book Details
Detailed Subjects: Performing Arts / Business Aspects
Physical Dimensions (W X L X H):8.5 x 11 Inches
Book Weight:2.97 Pounds

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