Targeting, real-time bidding, native advertising, attribution--complex topics like these can confound and intimidate the best of digital media novices and veterans alike. But Goodway Group's Jay Friedman and team won't let them do that to you. Through easily digestible daily readings, 30 Days to Paid Digital Media Expertise cleverly breaks down little-understood concepts and clearly walks through the state of the industry today.
Targeting, real-time bidding, native advertising, attribution--complex topics like these can confound and intimidate the best of digital media novices and veterans alike. But Goodway Group's Jay Friedman and team won't let them do that to you. Through easily digestible daily readings, 30 Days to Paid Digital Media Expertise cleverly breaks down little-understood concepts and clearly walks through the state of the industry today.