A Guide to Building Smart Marketing: Effective Ways to Connect with Your Customers

Increasing sales and improving sales performance is a focus of many organizations today. It doesn't matter what industry you're selling in (or even what you are selling), the need for increased sales is common. Traditional ways of selling and long-term sales strategies to boost sales performance have been slowly evolving over the past five years, but the major shifts and changes we saw last year in business - and, essentially, in everyday lives - accelerated this movement.

Increasing sales and improving sales performance is a focus of many organizations today. It doesn't matter what industry you're selling in (or even what you are selling), the need for increased sales is common. Traditional ways of selling and long-term sales strategies to boost sales performance have been slowly evolving over the past five years, but the major shifts and changes we saw last year in business - and, essentially, in everyday lives - accelerated this movement.

This book offers 99 practical, actionable steps to grow your business. Written in a conversational style, like individual blog posts, the book offers strategic marketing insight, digital marketing tips, thought-provoking perspectives, and actionable steps to grow your business and differentiate your small business from your competitors.