Advertising Critical Approaches |
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| Author:
| Wharton, Chris |
| ISBN: | 978-1-135-04356-8 |
| Publication Date: | Dec 2014 |
| Publisher: | Taylor & Francis Group
|
| Imprint: | Routledge |
| Book Format: | Digital (delivered electronically) |
| List Price: | USD $69.95 |
Book Description:
|
Advertising: Critical Approaches explores a broad range of critical theories and perspectives to shed new light on the organisation, workings and effects of the advertising industry today.
Advertising: Critical Approaches explores a broad range of critical theories and perspectives to shed new light on the organisation, workings and effects of the advertising industry today.